Touchdown- Marketing automation- Dynamics 365 Sales and Business Central

TouchDown: The Integrated Marketing Suite for Microsoft Dynamics 365, PowerApps, and Business Central

TouchDown is a powerful, intuitive, and fully integrated marketing automation suite designed specifically for Microsoft Dynamics 365, PowerApps, and Business Central. It empowers organizations to streamline and personalize their marketing efforts directly within their CRM environment—without the need for external tools or data synchronization. With TouchDown, businesses can manage email and SMS campaigns, automate customer journeys, track performance, and maintain full control over their data—all from a single, centralized platform.

TouchDown offers a rich set of features including drag-and-drop email builders, responsive templates, predictive sending, GDPR-compliant data handling, and advanced segmentation tools. Users can create captivating content, automate workflows based on customer behavior, and analyze campaign performance in real time. The suite also includes tools for managing landing pages, forms, events, and customer interactions, making it a comprehensive solution for modern marketing teams.

Who Benefits from TouchDown?

TouchDown is ideal for marketing professionals, CRM administrators, sales teams, and business decision-makers who rely on Microsoft Dynamics 365, PowerApps, or Business Central to manage customer relationships. Whether you're part of a small business or a large enterprise, TouchDown helps you scale your marketing efforts efficiently and effectively. It’s especially beneficial for organizations seeking to centralize their marketing operations, improve deliverability, and personalize customer engagement without leaving their CRM environment.

Addressing Key Customer Needs and Pain Points

Modern businesses face several challenges in executing effective marketing campaigns: fragmented tools, poor data integration, low deliverability rates, and limited personalization. TouchDown addresses these pain points by offering:

• Native Integration: All marketing activities occur within Dynamics 365, PowerApps, or Business Central, eliminating the need for third-party platforms and ensuring data consistency.
• High Deliverability: TouchDown optimizes sender domains, uses dedicated IPs, and includes anti-spam analysis to ensure messages reach inboxes.
• Automation and Personalization: Users can automate campaigns based on customer actions, birthdays, or status changes, and personalize content using CRM data.
• Real-Time Analytics: All email and SMS interactions are tracked within the CRM, enabling detailed performance analysis and integration with Power BI.
• Ease of Use: With a user-friendly interface, drag-and-drop tools, and pre-built templates, TouchDown makes it easy for teams to launch campaigns quickly.
• Compliance and Security: TouchDown is GDPR and Canadian CASL-compliant and designed with privacy in mind, giving customers control over their personal data.

TouchDown transforms how businesses engage with their audiences, making marketing more efficient, targeted, and impactful—all while staying within the familiar Microsoft ecosystem.

TouchDown Plans – Scalable Marketing for Growing Businesses

- Starter
Ideal for small and medium businesses starting with CRM-based marketing. Launch email campaigns, manage contacts, and track performance—all within Dynamics 365, PowerApps, or Business Central. Simple, effective, and built for growth.

- Professional
Perfect for SMBs and Medium companies ready to scale. Add SMS, landing pages, forms, and automation to your marketing mix. Create personalized customer journeys and benefit from expert support to optimize results.

- Premium
Designed for ambitious SMBs and Medium companies aiming to align sales and marketing. Unlock predictive sending, event automation, shared inboxes, and advanced analytics. Includes strategic consulting and dedicated account management.

Contact us for pricing and free demonstration, 90 days trial is available, set-up and configuration fees apply.