Codex Callback Card

Which window wins more customers back? Answer it with one visual. Codex Callback Card is purpose-built for return-rate analysis. It displays two panels side by side — one per time window or scenario — each showing a headline rate, the count of members who returned, the total cohort, and the estimated revenue impact of those who didn't. IDEAL FOR • Callback and re-engagement analysis — 7-day vs 14-day return windows • A/B test results — conversion rate and revenue impact of two variants • Cohort retention comparison — two time periods or customer segments • Any scenario where you need to compare two rates with underlying counts and revenue impact KEY FEATURES • Two configurable panels rendered side by side • Large headline rate with configurable decimal precision via Format pane • Returned count and total cohort size per panel • Lost member count and estimated lost revenue with currency formatting • Independent panel colours configurable per panel • Sort order via the Window dimension for consistent left-to-right ordering • Hover tooltip on each panel showing all key metrics • Click a panel to cross-filter other visuals on the page PRO TIP Set the Rate Format String in the Format pane to '0.00%' to get two decimal places on the headline rate. The default '0.0%' can mask meaningful differences between rates like 4.63% vs 5.65%.