Agile Marketing Analytics - Power BI
by Agile Analytics
Power BI reports for Dynamics 365 Customer Insights. Campaigns, leads, and MQL-SQL in one solution.
CONNECT YOUR DYNAMICS 365 MARKETING DATA TO PIPELINE OUTCOMES
Agile Marketing Analytics (AMA) is a Power BI solution built for organisations running Microsoft Dynamics 365 Customer Insights - Journeys. It surfaces campaign, lead, and web performance data in a single reporting layer — without custom pipelines or data engineering overhead.
What's included:
- Home — guided navigation and summary KPIs across all modules
- Campaign Effectiveness — journey performance, form submissions, and lead acquisition by campaign
- Lead Insights — lead volume, source breakdown, status distribution, and conversion trends
- MQL to SQL — tracks the handoff from marketing-qualified to sales-qualified leads; requires Dynamics 365 Sales (Custom tier)
- Revenue and ROI — closed revenue attributed to marketing activity, cost per lead, and return on spend
- Web Analytics — embedded Google Analytics 4 dashboards for traffic, sessions, and engagement
Two tiers, one product:
Standard tier connects directly to Dataverse with no environment configuration required. Custom tier adds MQL-to-SQL tracking for organisations with Dynamics 365 Sales in place.
Built for the Microsoft stack:
AMA reads directly from Dataverse. No third-party connectors, no data exports, no middleware. Fully compatible with Power BI Pro and Premium licensing.
Click GET IT NOW to install with sample data, or contact Agile Insights to arrange a live demo with your environment.
