Factori
durch Factori
Privacy-compliant location intelligence and identity resolution with 2.3B+ consumer profiles.
Global Consumer Intelligence and Location Analytics
Cloud-based Identity Resolution and Mobility Insights
Factori is a complete consumer intelligence and location analysis solution. It enables you to connect people, places, and data using high-fidelity mobility signals and a global identity graph. Work with privacy-compliant datasets and intuitive analysis tools that deliver real-world location intelligence. Share your insights across your organization or integrate them directly into your Azure-based data workflows.
With Factori, you can get up and running quickly to securely create, organize, and manage global consumer information in one system. Use it as a standalone data source or expand your work by integrating Factori’s APIs with your existing analytics stack.
Who uses Factori?
Leading retailers, advertising agencies, financial institutions, and urban planners - these are some of the industries that rely heavily on Factori. They use it to better understand their customers' real-world movements and the competitive dynamics of their locations.
For retail initiatives, this includes gaining an immediate understanding of footfall patterns, trade area performance, and store cannibalization. When businesses respond to shifting market trends, Factori plays a key role in site selection, audience segmentation, and cross-channel attribution strategies.
Factori lets you:
Unify fragmented data: Link digital identities (MAIDs, HEMs, IP) into a single 360-degree customer view.
Understand patterns and trends: Analyze mobility telemetry across 229 countries to see where people go and how they live.
Enrich your insights: Enhance your first-party data with 300+ attributes, from demographics to purchase intent.
Optimize locations: Use high-accuracy POI data for 200M+ locations to perform site selection and competitor benchmarking.
Get started with Factori
It is easy to get started with our privacy-first data platform. Whether you are a Data Scientist building predictive models or a Marketer mapping customer journeys, Factori provides the scale (2.3B+ profiles) and the precision needed for enterprise decision-making.
Transform your data into actionable intelligence with Factori today.