Crimson International Student Recruitment Strategy Review

Crimson's consultants will examine key areas in-depth, including agent management, direct vs. agent applicant journeys, marketing strategies, and risk and compliance. The objective is to ensure institutions fully prepare to capitalise on the international student market and maximise their benefits. Upon completion of the workshop, institutions will receive a detailed report through a playback session, highlighting priority areas for improvement and the role of technology in enhancing processes.

Key Outcomes Delivered to Universities:

• Comprehensive Strategic Review: Identifies areas for improvement in international student recruitment processes.
• Risk Mitigation: Provides recommendations to reduce business and reputational risks, benchmarked against the UK Agent Quality Framework (AQF).
• Enhanced Stakeholder Experience: Delivers insights to improve the experiences of students, agents, and staff.
• Actionable Insights: Supplies data-driven recommendations for better decision-making and efficiency.
• Market Expansion: Offers strategic advice for scaling and entering new international markets.
• Relationship Development: Suggests strategies for strengthening relationships with agents and partners.

Key Features of the Solution:

• Agent Management Analysis: In-depth review of agent management practices and direct versus agent applicant journeys.
• Marketing and Compliance Review: Evaluation of marketing strategies and risk/compliance processes.
• Automation and Efficiency: Recommendations for optimising automation and operational efficiency.
• Data Quality Assessment: Assessment of data quality improvements across the applicant journey.
• Benchmarking: Analysis against industry best practices as defined by the UK AQF.
• Playback Session: Delivery of a detailed report and playback session highlighting priority areas and the role of technology.

Recommendations can include the following Microsoft software:

• Microsoft Power Apps
• Microsoft Power Pages
• Microsoft Power Automate

Investment:

• £5,000 – Includes a two-day workshop, report write-up, and a half-day playback session.