https://store-images.s-microsoft.com/image/apps.17137.55ea1d40-384f-42b2-808f-243bf472b80e.cf03465b-b637-4207-b48e-3e2e5867f57e.9ecd5819-282e-4416-afbb-e0ab819dcd06

Marketing Mix Wizard for CPG

作成者: TheMathCompany

Optimize marketing ROI to efficiently allocate marketing funds across offline and online touchpoints

Targeting marketing leaders to manage their marketing spends and investments across multiple channels to drive top-line growth.
With the Marketing Mix Wizard, you can,
  • Grow your top-line by identifying opportunities to eliminate waste in marketing investments and redirect investments along the media value chain
  • Optimize marketing ROI and efficiently allocate marketing funds across offline and online touchpoints
  • Get a macro-level view of the contribution of marketing and promotions on revenue
  • Study the interplay of channels, promotions and external factors and their effects on achieving brand objectives with our scenario simulator
  • Compare the brand impact of paid digital media spends across platforms and reallocate funds to maximize sales

概要

https://store-images.s-microsoft.com/image/apps.1044.55ea1d40-384f-42b2-808f-243bf472b80e.cf03465b-b637-4207-b48e-3e2e5867f57e.606a25d0-833a-4d84-992a-69b2a8d08d63
https://store-images.s-microsoft.com/image/apps.52150.55ea1d40-384f-42b2-808f-243bf472b80e.cf03465b-b637-4207-b48e-3e2e5867f57e.8d7956e8-cd75-4d0f-b661-c6ba7b58b2fa