Meet the BE-terna Utilities Customer Engagement solution (CRM), tailored and customisable for Utilities, Energy and e-mobility providers who want to excel in Sales, Marketing and Customer Service.

Increase brand awareness as a supplier of choice with automated sales, marketing and omni-channel customer service. Business today revolves around customers more than ever, and the utilities industry is no exception. 

Customers expect that energy suppliers should be able to anticipate their needs, make relevant suggestions before they even make contact, and deliver a better experience than the industry competitors on the market. 

Win the utilities market with a leading utilities integrated CRM solution for energy suppliers that empowers you to: 

• Design and execute marketing campaigns
• Generate leads and qualify opportunities
• Apply simple or complex pricing strategies (tariff or bespoke)
• Increase upselling and cross-selling potential with non-commodities 
• Renew contracts and nurture customer relationships

Utilities CRM is a modular solution, consisting of: