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Optimizely Customer-Centric Digital Experience
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Optimizely Customer-Centric Digital Experience

por Optimizely

(54 clasificaciones)

Ignite Your Digital Growth with the Power of AI and Microsoft Azure.

Optimizely’s Digital Experience Platform (DXP) is an enterprise-grade Platform-as-a-Service (PaaS) built natively on Microsoft Azure and the ASP.NET Core framework. Designed for high-velocity teams, Optimizely DXP provides a unified operating system to launch digital experiences faster, experiment at scale, and drive tangible revenue.

Optimizely is a perennial Leader in The Forrester Wave™: Digital Experience Platforms (Q4 2025). In the most recent evaluation, Optimizely earned the highest possible scores in 15 criteria, including content management, agent orchestration, brand-aligned content generation, and experience experimentation—further solidifying its position as the premier AI-native DXP.

The Power of Optimizely on Microsoft Azure
By leveraging the secure, scalable, and global footprint of Microsoft Azure, Optimizely reduces technical complexity and lowers your total cost of ownership (TCO). The platform deeply integrates into your existing Microsoft ecosystem, providing:
  • Unified Identity: Built-in support for Azure Active Directory SSO via Opti ID.
  • Ecosystem Connectivity: Seamless data and workflow synchronization with Microsoft Dynamics 365, SharePoint, and Microsoft Teams.
  • High-Performance Architecture: Native hosting on Azure ensures high availability, automated scaling, and world-class security.

Want to learn more? Click here to see our pricing and packages or email us to speak to our sales team about a custom offer for your organization.

Core Solutions on Microsoft Azure

Optimizely Content Management (CMS 13)

Turn ideas into impact. Optimizely CMS 13 balances marketer-friendly ease with developer-centric headless flexibility, now powered by .NET 10 for unmatched performance.
  • Visual Builder & Opal AI: Create, preview, and publish across any device using a drag-and-drop visual editor. Leverage Opal, our embedded AI, to generate brand-voiced copy and auto-tag metadata.
  • Search-First Content Management: Navigate massive libraries instantly with the new Content Manager, a high-speed interface powered by Optimizely Graph.
  • Lightning-Fast Delivery: Utilize Optimizely Graph to serve content via GraphQL APIs to any channel (web, mobile, IoT) at blazing edge-delivery speeds.

Optimizely Personalization
Stop guessing, start proving. A premier personalization engine designed to build and scale hyper-relevant, 1:1 audience experiences in real time.
  • No-Flicker Edge Delivery: Serve personalized content instantaneously from the edge, eliminating layout shifts and ensuring a flawless user experience.
  • AI-Powered Precision: Use Multi-Armed Bandits (MABs) and Advanced AI to automatically direct traffic to the highest-performing content variations based on real-time visitor intent.
  • The Stats Engine: Move beyond surface-level metrics. Track exactly how tailored experiences boost conversions and lower customer acquisition costs (CAC).

Optimizely Commerce
Modernize digital commerce from every angle. Whether running complex B2B portals or high-volume B2C storefronts, Optimizely scales to your exact buyer journey.
  • Flexible Deployment: Choose Configured Commerce for rapid, low-code B2B rollouts, or Commerce Connect for unlimited B2C customization coupled tightly with Optimizely CMS.
  • AI-Powered Growth: Accelerate sales with frustration-free AI search, predictive product recommendations, and dynamically tailored pricing.
  • Content-Driven Selling: Merge rich content marketing with fluid checkout paths to boost order volumes and long-term customer loyalty.

Why Optimizely + Microsoft?
Optimizely is a proud Microsoft Global ISV. Our DXP architecture is completely aligned with the ASP.NET Core framework, giving developers unmatched cross-platform capabilities and marketers the speed required to dominate the market. Run your mission-critical digital experiences on the world's most trusted cloud. Experience the future of the agentic DXP with Optimizely on the Microsoft Marketplace.


De un vistazo

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