Ellucian Advancement
por Ellucian
Ellucian Advancement is a higher education fundraising solution that is built on Microsoft Dynamics
Ellucian Advancement is the cornerstone of advancement operations in higher education as a cloud-native, AI-powered platform that unifies donor intelligence, campaign management, and personalized engagement across the entire institutional ecosystem.
Built on the Microsoft Dynamics 365 and Power Platform, Advancement empowers institutions to harness integrated data across enrollment, student success, and alumni engagement transforming fragmented operations into a true 360-degree advancement platform. From cultivating first-time donors to stewarding multi-million-dollar gifts, Advancement supercharges institutional fundraising success.
The market is increasingly driven by digital transformation, requiring solutions that unify engagement across the donor lifecycle, integrate with enterprise systems, and enable intelligent, scalable operations. Advancement is no longer a peripheral function—it is central to institutional sustainability, reputational strength, and competitive differentiation. As public funding and tuition revenue decline, higher education institutions are placing greater strategic emphasis on advancement to:
- Diversify revenue streams
- Deepen alumni and donor affinity
- Secure funding for scholarships, capital projects, and innovation
Ellucian Advancement is built for higher education by experts who understand the strategies that institutions use to cultivate relationships with alumni, donors, and broader constituent communities.
Advancement serves as the engine for sustaining and expanding institutional mission through:
- Fundraising and Development: Including major gifts, annual giving, planned giving, and capital campaigns.
- Alumni Relations: Programs and platforms to engage alumni across lifelong affinity, events, communications, and volunteerism.
- Donor Stewardship: Management of donor experience, recognition, and impact reporting to build loyalty and trust.
- Constituent Engagement: Engage parents, foundations, corporations, and community stakeholders in mission-aligned giving and support.
- Data-Driven Relationship Management: Leveraging predictive analytics and AI to identify prospects, personalize outreach, and optimize campaigns.