Second Opinion for Sales
by Marney Edwards
Understand buyer behavior with AI-driven personality analysis.
Your agent can transcribe and summarize the call. Give it the people skills to help you close the deal.
Second Opinion for Sales is an AI-enabled behavioral intelligence tool that helps reps and teams close more by revealing how each prospect actually thinks, decides, and responds. You adapt to the person, not just the pitch.
It runs on the Big Five (OCEAN): Openness, Conscientiousness, Extraversion, Agreeableness, Neuroticism. The most extensively validated framework in personality psychology. So the read is structured and defensible, not a hunch you have to sell your manager on.
Why it's different
Reads the conversation you're already in. No surveys. No questionnaires. Nothing to send out and wait on. You get the read from real language, not a form someone filled out about themselves.
It scores words, not people. The engine works from a 16,000-term lexicon built on real workplace conversation, and it reads only the language in front of it. Not age. Not gender. What was said, not who said it.
How it works
Second Opinion for Sales ships as an MCP server. Connect it to your AI agent and let the agent do the work. Add it as a tool, point it at the server, sign in with your Microsoft account. Done.
From there, your agent sends any conversation, a call transcript, an email thread, a chat, and gets back a behavioral read it can reason over and pull straight into your workflow. No new app to learn. No pipeline to build. The scoring lives behind the server. Your agent just asks for it.
Works with any MCP-capable agent in the Microsoft environment, including Microsoft Copilot Studio agents and custom agents you build yourself.
Built for the Microsoft ecosystem
Second Opinion for Sales runs entirely inside Microsoft. It works with Microsoft 365 and Teams, handles billing through AppSource, and performs all scoring inside Azure, so your conversations never leave the boundary. Authentication is Microsoft-only by design, a posture your security team can stand behind.