Second Opinion for Sales
by Marney Edwards
Understand buyer behavior with AI-driven personality analysis.
Give your AI agent the people skills to close the deal.
Second Opinion for Sales gives your agent a skill it doesn't have out of the box: it reads the person on the other side of the conversation and turns that read into the next move. Your agent stops giving generic advice and starts responding to the actual buyer in front of you, whether they're detail-oriented or big-picture, ready to move or holding back, and what that means for advancing the deal. That personality profile your boss keeps asking you to put together? Your agent builds it automatically from a conversation you already had, then tells you what to lead with, where to push, where to ease off, and what loses the deal if you misread them.
You close more by adapting to the person, not just the pitch, because your agent shows how each prospect tends to decide and what moves them.
It runs on the Big Five (OCEAN): Openness, Conscientiousness, Extraversion, Agreeableness, and Neuroticism, the most validated framework in personality psychology. So the read is structured and grounded in an established model, not a hunch you have to sell your manager on.
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Why it's different
Reads the conversation you're already in.
No surveys. No questionnaires. Nothing to send out and wait on. You get the read from real language, not a form someone filled out about themselves.
It scores words, not people.
The engine works from a large lexicon built on real workplace conversation, and it reads only the language in front of it. Not age. Not gender. What was said, not who said it.
Turns the read into action.
Your agent doesn't just get a personality profile. It gets guidance. What to emphasize. What to avoid. How to frame the next step. How to keep the deal moving without pushing the wrong way.
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How it works
Second Opinion for Sales ships as an MCP server. Connect it to your AI agent and let the agent do the work. Add it as a tool, point it at the server, sign in with your Microsoft account. Done.
From there, your agent sends any conversation (a call transcript, an email thread, a chat) and gets back a read it can reason over and pull straight into your workflow. No new app to learn. No pipeline to build. The scoring lives behind the server. Your agent just asks for it.
Works with any MCP-capable agent in the Microsoft environment, including Microsoft Copilot Studio agents and custom agents you build yourself.
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Built for the Microsoft ecosystem
Second Opinion for Sales runs entirely inside Microsoft. It works with Microsoft 365 and Teams, handles billing through AppSource, and performs all scoring inside Azure, so your conversations never leave the boundary. Authentication is Microsoft-only by design, a posture your security team can stand behind.