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BGS Online
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BGS Online

by Kantar Millward Brown

BGS Online gives you direct access to key mindset-metrics, enabling you to understand the strength of mental availability within your market. BGS Online includes a wide range of insights, including advertising and brand proposition.

Use Microsoft Entra ID to manage user access and enable single sign-on with BGS Online. Requires an existing BGS Online subscription.

* Enterprise Single Sign-On - Microsoft Entra ID supports rich enterprise-class single sign-on with BGS Online out of the box. Users sign in using their organizational accounts hosted in Active Directory.

* Easy Configuration - Microsoft Entra ID provides a simple step-by-step user interface for connecting BGS Online to Microsoft Entra ID.

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